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“第二届中国大数据国际峰会2017”将于2017年9月7日至8日于上海圣诺亚皇冠假日酒店举行。本次会议由上海希为投资管理有限公司主办。
我们正在迎来一个数据爆炸的时代：各类设备和互动产生的数据量正以年均大于50%的速度增长，预计在2020年可能会达到44ZB（44万亿GB）。全球企业越来越关注大数据给自己带来的机会或者冲击，贝恩公司的大数据行业调研显示，大约60%的企业积极在大数据方面进行投资，希望能够带来显著的收益。可见，大数据对于企业乃至整个社会的重要性不言而喻。
阿里巴巴CEO张勇更是把数据比喻成“新商业时代的原油”。和原油不同，数据是越用越有价值，因为会产生新的数据。“不管你现在做什么行业，你做的生意都是数据生意。”对于大数据的快速发展，“互联网之父”凯文·凯利也表示，对于企业来说，客户的数据将变得与客户同样重要。
企业今天在运用大数据时还面临不少困难。本次峰会将聚焦企业如何建立清晰的大数据战略和关键的大数据能力，针对各领域常见的大数据应用场景（营销，销售，服务，研发，供应链等）进行深入探讨，助力企业及时抓住大数据带来的战略机遇，制定明确的大数据战略、建立强大的大数据决策支持体系与各方面能力，以充分挖掘大数据时代蕴含的巨大商业价值。
本次论坛将包括：
Ø 业界知名权威精彩演讲
Ø 150+国内互联网、食品饮料、零售业、家电、汽车、医药、制造业、金融、技术服务商等相关企业决策人交流
本次论坛将就如下热点话题进行深入探讨：
Ø 大数据的发展现状及前景
Ø 利用大数据构建线上品牌
Ø 大数据+人工智能驱动商业模式变革
Ø 整合大数据，全域营销
Ø 大数据分析，完善用户画像，满足个性化体验
Ø 打通大数据，了解客户购买过程，优化销售
Ø 小组讨论: 大数据时代的顾客洞察与策略创新
Ø 大数据+社交媒体，大数据交互营销探索与实践
Ø 大数据分析提高客户忠诚度，优化客户保留率
Ø 大数据+云计算+机器学习，拥抱数据智能新时代
Ø 大数据助力商业地理分析
Ø 大数据驱动零售行业数字化创新
Ø 大数据分析优化车辆质量管理
Ø 大数据助力精准医疗
Ø 大数据驱动智能制造
Ø 大数据打造智慧供应链
Ø 崛起的资本—将大数据转化为有经济价值的数据
Ø 大数据隐私与安全管理
……
更多详细内容，请登录官方网站：
第二届中国大数据国际峰会2017
论坛信息请咨询：
联系人：Jennifer Yu
电话：+86 21 6605 9539-806
传真：+86 21 6605 2939
邮箱：jennifery@ecvinternational.com
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“The Second China Big Data Summit 2017” which will be held in Crowne Plaza Shanghai Noah Square on September 7-8, 2017. The Summit is organized by ECV International Shanghai Co.
We are embracing an era of information explosion, the data traffic on all kinds of devices and interactions booms at an annual rate of more than 50%. It is estimated that the traffic is likely to hit 44ZB (44 trillion GB). In the meantime, international enterprises are more and more concerned about the opportunities and impact brought by Big Data. According to a survey by Bain & Company on Big Data industries, about 60% of the enterprises have actively made Big Data-related investments in the hope of abundant returns. So, the significance of Big Data to enterprises and the whole society speaks for itself.
Zhang Yong, CEO of Alibaba, even compares data to the “oil of a new commercial age”. Unlike crude oil, the more often data is used, the more valuable it is .Because it generates new data in the process. Kevin Kelly, the father of Internet, once said that we should run our business as if it was a data company no matter what our business was. In an age featured by with fast-growing Big Data, the clients and their information are equally important to enterprises.
But until today, many enterprises might run into a stone wall of problems when they are using Big Data. With a focus on how enterprises should develop a clear Big Data strategy and establish a pool of crucial Big Data, the summit discuss in depth the application scenarios of Big Data commonly seen in all areas, such as marketing, sales, services, R&D ,supply chain and etc. The summit also aims to help enterprises seize in time the strategic opportunities brought by Big Data with a clear strategy and a strong supporting system for Big Data-related decisions so that the enterprises can develop all-round ability and fully explore the huge commercial value in the age of Big Data.
“The Second China Big Data Summit 2017” including:
Ø Wonderful Speeches by the Executives of Well-known relative Enterprises
150+ Internet Company、Food and Drink、
Apparel、Luxury and Jewelry、Retail 、
Home Appliance、Consumer goods、
Electronics、Cars、Pharmaceuticals、Retail , Technology service provider and Relative Enterprises at Home and Abroad
This forum will focus on the hot topics as below：
Ø Current Development and Prospect of Big Data
Ø Big Data- and AI-Driven Business Model Transformation
Ø Big Data Integration and Uni marketing
Ø Big Data-based Analysis, Perfection of User Portrait and Fulfillment of Personalized Experience
Ø Connecting with Big Data, Comprehending Clients’ Purchase Process and Optimizing Sales
Ø Building online Brands with Big Data
Ø Panel Discussion: Customer Insight and Strategy Innovation in the Age of Big Data
Ø Big Data + Social Media, Exploration and Practice of Big Data-Enabled Interactive Marketing
Ø Improving Client Loyalty and Retention Rate with Big Data Analysis
Ø Big Data + Cloud Computing + Machine Learning, Embrace the Era of Data Intelligent
Ø Facilitating Applied Geography Analysis with Big Data
Ø Data-driven digitalized innovation in retail industry
Ø Optimizing Vehicle Quality Management with Big Data Analysis
Ø Facilitating Precision Medical Treatment with Big Data
Ø Data-driven Intelligent Manufacturing
Ø Forging intelligent supply chain with Big Data
Ø The Rise of Data Capital – Converting Big Data into Economic Value
Ø Big Data-related Privacy and Safety Management
……
More details, please visit our official website:
The Second Big Data Summit 2017
Contact Us:
More Forum Information
Ms. Jennifer Yu
Tel: +86 21 6605 9539-806
Fax：+86 21 6605 2939
E-mail: Jennifery@ecvinternational.com
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